Digital channel marketing is the use of digital platforms to reach your target audience with information about your brand, product or service. It involves using paid, owned and earned media to achieve the objectives of brand awareness, familiarity and favorability, and influence purchase intent. Digital channels include websites, email platforms, social media, streaming services, display ads, and more. Through these channels, businesses can provide a seamless experience for users, deliver relevant content in a non-invasive way, and develop strategies to target specific objectives.
Universal Digital Loop Carrier (UDLC) is a DLC system that has a channel bank of CO terminals connected to the CO switches on the analog side.